Our Work - Linkd Tourism

The Gatsby Effect: ILOVENY tap into "Set Jetting"

Results

7m+ social impressions Event buzz

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Shifting Gears: Colorado’s Partnership with Flow Mountain Bikes

Results

2,035,777 campaign impressions
8,688 competition entries

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A Perfect Blend: A Brand Partnership between Visit Seattle and Toby's Estate Coffee

Results

Over 14k Competition Entries
1mn+ Campaign Coffee Lovers Reach

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From Awareness to Bookings: How ILNY Engaged New Zealand Travellers with Coast FM

Results

$1.78m Estimated Advertising Value
+61% Increase in Website Traffic

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Using Content Marketing to Drive Intent for I Love New York

Results

65% Ranked New York higher as a travel destination after reading the content

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Promoting Hong Kong as an Outdoor Destination

Results

Outdoor lovers reached 1.4mn
Competition engagements 45k+

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Hong Kong Tourism Board Collaborates with Melissa Leong

Results

18mn+ Project Reach
$209,267 Media coverage
$22:1 ROI

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Colorado Tourism Office Winter Fam

Results

+$4.6M Advertising Value Equivalent
+$13.9M PR Value

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Kyushu Tourism's Success with Olympic Swimmer Mollie O'Callaghan

Results

400k+ Active Australia travellers reached

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Colorado Partners with Mountain Film Festival

Results

11 VIP Events
150 Agents & media Attended
90% said events inspired them to travel

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JNTO Retail Travel Agent Familiarization Trips – New Zealand

Results

11 Agents Agents hosted
100% Very Satisfied results
135% Increase in passengers sold

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Full Service Representation for Kyushu

Results

Various Cooperative and Consumer campaigns
520 Agents full trained
1300+ Room nights sold

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SEN Showing Australia A Different Side Of Arizona

Results

7,770+ Spots to heighten awareness of Arizona
Six on-air interviews
2.4 million estimated reach for sports-lovers

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Arizona and Concrete Playground Content Partnership

Results

1.3M in market travellers Total Campaign Reach
+50,000 Content Reads
88% agreed Consideration to visit AZ increased

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ELVIS – Brand Partnership

Results

11,077,655 Fam coverage reach
15,036 Competition Entries
$2,386,153 Media Value

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Oklahoma Tourism’s Travel Revival Event

Results

83 Pieces of coverage
$539,620.20 PR Value
19,242,393 Total readership

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Destination & Product Sales Mission - Colorado & Arizona Oct 2019

Results

109 Agents Trained
171 Trade Event Attendees
5 Dedicated wholesale training sessions

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Gregory Alan Isakov 360 Degree campaign

Results

2,576 Competition Entrants
$431,610 PR Value
4,207,288 Total Reach

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What Our Trade Say About Us

Marketing and Tourism Partnerships Manager, Ignite Travel
The team at Linkd Tourism are a dream to work with - responsive, knowledgeable, and always collaborative. Across every destination and project we’ve partnered on, they've brought passion, professionalism, and a genuine love for the industry. It’s a relationship we truly value at Ignite Travel! We’re excited to continue building on the great work we’ve done together.
Vanessa Lea, Ignite Travel, Marketing and Tourism Partnerships Manager
Head of Marketing, Adventure World
There’s something incredibly energising about working with Linkd Tourism. Millie, Ben and the wider team have been true champions for our partnerships with Arizona and The Great American West – bringing passion, creativity, and strategy to everything they do. Their communication is exceptional, and it genuinely feels like we have the power of the best representatives in our corner. Through our collaboration, we’ve seen real business impact and success, and we’re excited to continue growing these partnerships together.
Elizabeth Glover
United Airlines
I’ve worked with the team at Linkd Tourism on both consumer and trade-focused campaigns and events across several of their destination partners. Their passionate team is always full of energy, knowledge and brings creative, fun and meaningful campaign partnerships to the table which are always developed with ROI for all partners in mind. I’d happily recommend Linkd Tourism to any destination seeking representation in Australia.
Collette - Japanese/USA specific
Kylee, Michael and the Linkd team are well known for their proactive approach and ability to deliver compelling strategy, founded on their deep understanding and relations with every level of the Australian travel market.
Product Manager, Ignite Travel Group
We partnered with Linkd Tourism on several trailblazing marketing campaigns featuring Kyushu and beyond with astounding success, delivering never-before-seen visitation numbers, high-impact awareness and incredible in-destination customer experiences. The friendly team at Linkd makes it easy having done all the ground work with the tourism bodies, enabling us to deliver innovative campaigns.
Raymond Han

What Our Agents Say About Us

Travel Managers
I was selected to travel on the first famil back into Japan in November 2022. This was organised by JNTO and Linkd Tourism. I must say the Hokuiku itinerary was amazing, covering a lot of the west of Japan countryside. The representative from Linkd Tourism, Lawson Dibb, made the experience flow and the information he passed on about the regions, having connections in many places and overall answering so many of my questions left me with a wealth of information I could pass onto my clients. Places like Japan have so many customs and laws and to have an experienced Linkd Tourism representative available to interpret and guide us through its beautiful country is something every famil needs to have to make it worthwhile for Travel Agents to experience and for us to ultimately encourage clients to visit. Thank you Lawson and Linkd Tourism.
Karryn Bartlett, Personal Travel Manager
Quay Travel and Cruise
I’ve recently returned from the Japan Golden Route famil, hosted by Lawson Dibb of Linkd Tourism Australia. I can honestly say it was the best famil I have ever taken part in. I feel that we were given a cross section of authentic experiences, including eating local dishes, tourist sights, attractions and activities and hotels. I have come back passionate about sending clients to Japan and helping my colleagues sell it as well. Part of the reason it was such a success is the thoughtful planning by JNTO and Linkd Tourism that we got to experience Japan rather than just look at hotels and do the tourist attractions. The other reason is the passion and helpful advice from Lawson. Japan is an intricate destination to understand and Lawson was always patient and passionate when it came to giving us information. Thanks so much Lawson and Linkd Tourism.
Michelle Sutton, Travel Advisor
Marathon World Travel
I recently travelled with Linkd Tourism to Japan on a familiarisation tour, with Tour Guide Lawson Dibb. It was an exceptionally well-run tour. We were well informed before departure with lots of great tips and tricks to help us prepare for the trip. From the moment we were met on arrival at Tokyo Airport, to being waved goodbye and put on a plan from Narita Airport to Auckland, we were very well looked after. The trip for me was extremely worthwhile and gave me a huge amount of confidence, first-hand knowledge, and passion for selling Japan.
Judy Wolff, Founder

What The Media Say About Us

Travel Without Limits and Accessible Travel ambassador
Working with Linkd Tourism has been an absolute pleasure. The team embraces accessible and inclusive tourism in all its forms and puts it at the heart of their business. There is no tokenistic inclusion, Linkd shows incredible leadership in this area and is filling a gap in the tourism industry.
Julie Jones, Founder
Freelance travel writer
I’ve worked for over 20 years in the Australian travel industry in my job as a travel writer and it’s a great relief to work with a company like Linkd. I love working with their team and know they understand everything about the industry and what I really require from them. They’re knowledgeable, approachable and are great at presenting me with angles and ideas I wouldn’t have thought of. Nothing’s ever too much trouble – I wish everything in the industry was as easy as working with Linkd!
Craig Tansley
Concrete Playground
I have known and worked with Kylee, Polly, Ben and the entire Linkd Tourism team for a few years now. I have had the pleasure of working alongside Linkd across a number of campaigns and their dedication to their clients, positive attitude, efficiency and commitment to delivering high quality work is unparalleled. The entire team's kindness, compassion and professionalism truly make them a dream to work with.
Cinzia Giacchi, Partnerships Manager

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